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Digital marketing - what is it ?

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That's what my grandfather used to say when he wanted to learn about something incomprehensible, in his understanding. Of course, the first words were different, but the essence does not change. Our world is moving at an unthinkable speed, everything is changing faster than ever. Just seven years ago, SEE knowledge was quite enough to feel confident in the Internet space (and optimization was easier then, eh  ... a sweet past), three years ago Internet marketing seemed to be something new and unusual and for many incomprehensible the term. Now every large company wants to have an Internet marketer in staff who can effectively organize advertising campaigns, analyze the activities of competitors and help improve the company's image in the network. The speed of change is evidenced by the fact that often owners of enterprises do not understand why they need such a specialist, although they are sure that this is critically important for the company. But now and knowledge...